Overview of our company's participation in the 2025 Kazakhstan International Medical Exhibition (KIHE)

Overview of Our Participation in the 2025 Kazakhstan International Medical Exhibition (KIHE)

Introduction:

In active response to the national "Belt and Road" initiative and to further explore the Central Asian market, Wuhan Uryncare Medical Technology Co., Ltd. successfully participated in the 30th Kazakhstan International Medical Equipment, Pharmaceuticals and Diagnostics Exhibition (KIHE) held in Almaty, Kazakhstan in May 2025. As one of the largest and most influential professional medical exhibitions in Central Asia, KIHE provided us with an excellent platform to showcase our company's strength, connect with potential customers, and understand the regional market. This participation yielded fruitful results, which are summarized below.

I. Exhibition Overview and Market Insights

This year's KIHE exhibition brought together hundreds of medical companies from dozens of countries around the world, attracting a large number of professional visitors, fully demonstrating the enormous potential and vitality of the medical market in Kazakhstan and the entire Central Asian region. Through several days of in-depth exchanges and observations, we deeply felt that:

1. Strong Market Demand: With the continuous development of Kazakhstan's economy and increased government investment in the healthcare sector, its medical institutions are at a critical stage of equipment upgrading and expansion, with a particularly urgent need for cost-effective and technologically advanced medical equipment.

2. Clear Competitive Landscape: International and local brands compete on the same stage. The market values both international brand reputation and localized services and long-term technical support.

3. Clear Product Preferences: Local hospitals and buyers showed strong interest in monitoring and diagnostic equipment that is easy to operate, stable in performance, and easy to maintain.

II. Our Core Product Showcase and Highlights

At this exhibition, we meticulously set up a professional booth, showcasing our latest series of all-capacitive touchscreen multi-parameter monitors, handheld monitors, and electrocardiographs, becoming one of the most eye-catching highlights of the exhibition.

New Touchscreen Monitor Series:

Highlights: We showcased our newly upgraded all-capacitive touchscreen portable handheld monitors and bedside desktop monitors. The product, with its high-definition touchscreen, intuitive multilingual interface, and powerful data transmission and storage capabilities, attracted numerous visitors to stop and experience it. In particular, the device's outstanding performance in resisting motion interference, accurate blood oxygen monitoring, and long battery life earned recognition from many clinical experts and distributors.

Feedback: Many visitors felt that our monitors, while meeting basic monitoring needs, were perfectly suited to the development direction of large local hospitals establishing central monitoring systems and remote medical care in remote areas due to their modular design and remote diagnostic interface.

High-Performance ECG Machine Series:

Highlights: We showcased several products, including 3-, 6-, and 12-channel portable touchscreen ECG machines. Their lightweight design, fast image output speed, and clear analysis reports impressed customers. The product's built-in multiple diagnostic algorithms and one-button operation mode greatly simplified the workflow of medical staff.

Feedback: Visiting doctors and technicians praised the device's excellent anti-interference capabilities and stable waveform recording, believing that this effectively ensures diagnostic accuracy and is very suitable for primary care clinics and outpatient and emergency departments of large hospitals.

III. Key Achievements of the Exhibition

1. Significantly Enhanced Brand Awareness: Through professional booth design, exquisite product displays, and meticulous explanations from our team, our company's brand image and influence in the Central Asian market were significantly enhanced.

2. Extensive Connections with Potential Clients: During the exhibition, we received over 130 groups of qualified professional visitors, including dozens of strong potential distributors, as well as purchasing managers and clinicians from several key hospitals in Almaty, Nur-Sultan, and other regions.

3. Fruitful Cooperation Intent: Preliminary agency or purchasing intentions were reached with more than 10 clients with clear intentions. Our sales and technical teams are actively following up to advance negotiations on cooperation details.

4. First-hand Market Information: Through direct communication with clients, we gained in-depth understanding of Kazakhstan's medical equipment access policies, bidding processes, customer usage habits, and competitor dynamics, providing valuable information for developing more targeted market strategies.

IV. Summary and Outlook

This trip to the KIHE exhibition was not only a successful product showcase and business development event, but also a profound market education and the beginning of new cooperation opportunities. This powerfully demonstrates that our core products, such as Patient Monitors and electrocardiographs, fully meet the needs of the Central Asian market and possess strong market competitiveness.

Looking ahead, the company will seize this opportunity to further cultivate the Central Asian market:

Accelerate negotiations with potential partners to establish a robust local sales and service network.

Further optimize product design and functionality to meet local market demands.

Actively participate in other professional exhibitions and academic events in the region to strengthen brand building.

We firmly believe that with reliable product quality, advanced technology, and localized service support, our company will undoubtedly carve out a new niche in the vast Kazakhstan and Central Asian markets!